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Google 的10个用户体验设计准绳

2015-1-29 08:51| 发布者: 老尸| 查看: 157| 评论: 0

摘要: Google 的10个用户体验设计原则 1.以人为本 他们的生活、他们的工作和他们的梦想2.珍惜每一毫秒的时间3.简洁也是一种力量4.吸引新手、诱惑专家5.敢于创新6.放眼世界的设计7.今天的计划和明天的 ...
在2015年里,移动社交领域又将会有哪些趋势和变化呢?东楼不妨根据自己在过去一年的观察,大胆预测一下。

Google 的10个用户体验设计准绳

1.以工资本 —他们的生涯、他们的任务和他们的妄想

2.爱护保重每毫秒的工夫

3.简约也是一种力气

4.吸引老手、引诱专家

5.勇于立异

6.放眼世界的设计

7.明天的企图和今天的营业

8.让人面前一亮,又不会意有旁骛。

9.不孤负国民信赖

10.增添情面味

原文以下:

1. Focus on peopletheir lives, their work, their dreams.

The Google User Experience team works to discover people’s actual needs, including needs they can’t always articulate. Armed with that information, Google can create products that solve real-world problems and spark the creativity of all kinds of people. Improving people’s lives, not just easing step-by-step tasks, is our goal.

Above all, a well-designed Google product is useful in daily life. It doesn’t try to impress users with its whizbang technology or visual style though it might have both. It doesn’t strong-arm people to use features they don’t want but it does provide a natural growth path for those who are interested. It doesn’t intrude on people’s lives but it does open doors for users who want to explore the world’s information, work more quickly and creatively, and share ideas with their friends or the world.

2. Every millisecond counts.

Nothing is more valuable than people’s time. Google pages load quickly, thanks to slim code and carefully selected image files. The most essential features and text are placed in the easiest-to-find locations. Unnecessary clicks, typing, steps, and other actions are eliminated. Google products ask for information only once and include smart defaults. Tasks are streamlined.

Speed is a boon to users. It is also a competitive advantage that Google doesn’t sacrifice without good reason.

3. Simplicity is powerful.

Simplicity fuels many elements of good design, including ease of use, speed, visual appeal, and accessibility. But simplicity starts with the design of a product’s fundamental functions. Google doesn’t set out to create feature-rich products; our best designs include only the features that people need to accomplish their goals. Ideally, even products that require large feature sets and complex visual designs appear to be simple as well as powerful.

Google teams think twice before sacrificing simplicity in pursuit of a less important feature. Our hope is to evolve products in new directions instead of just adding more features.

4. Engage beginners and attract experts.

Designing for many people doesn’t mean designing for the lowest common denominator. The best Google designs appear quite simple on the surface but include powerful features that are easily accessible to those users who want them. Our intent is to invite beginners with a great initial experience while also attracting power users whose excitement and expertise will draw others to the product.

A well-designed Google product lets new users jump in, offers help when necessary, and ensures that users can make simple and intuitive use of the product’s most valuable features. Progressive disclosure of advanced features encourages people to expand their usage of the product. Whenever appropriate, Google offers smart features that entice people with complex online lives – for instance, people who share data across several devices and computers, work online and off, and crave storage space.

5. Dare to innovate.

Design consistency builds a trusted foundation for Google products, makes users comfortable, and speeds their work. But it is the element of imagination that transforms designs from ho-hum to delightful.

Google encourages innovative, risk-taking designs whenever they serve the needs of users. Our teams encourage new ideas to come out and play. Instead of just matching the features of existing products, Google wants to change the game.

6. Design for the world.

The World Wide Web has opened all the resources of the Internet to people everywhere. For example, many users are exploring Google products while strolling with a mobile device, not sitting at a desk with a personal computer. Our goal is to design products that are contextually relevant and available through the medium and methods that make sense to users. Google supports slower connections and older browsers when possible, and Google allows people to choose how they view information (screen size, font size) and how they enter information (smart query parsing). The User Experience team researches the fundamental differences in user experiences throughout the world and works to design the right products for each audience, device, and culture. Simple translation, or “graceful degradation” of a feature set, isn’t sufficient to meet people’s needs.你这种互联网思维的定义,没有任何价值!这个名词本身就没有PHP网页编程价值,你希望我能如何创造出它的价值?还好我写了一篇废话连篇的文章来跟你讲,让你终于明白,之前听到的互联网思维,大多都是废话,不要太当真。


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